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TOKAI Skin Beauty Hadabijin

TOKAI Skin Beauty Hadabijin

Regular price 13,200 円
Regular price Sale price 13,200 円
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[TOKAI Skin Beauty]

The age you look like is determined by your eyes.

Hada Bijin is a reward color coat specializing in anti-aging.

◎ "Personal color theory" to find the color that suits each person

Personal color refers to the color that suits each person to bring out their individual charm, and it differs from person to person depending on their skin, hair, eye color, etc. One way to find a color that suits you is to do a base color diagnosis. This is a method to determine which one suits you better: yellow base color (yellowish color) or blue base color (bluish color). In general, a yellow base color has the effect of adding color to the skin and making it look more complex, while a blue base color has the effect of subtracting the color from the skin and making it look fairer. “Hada Bijin” offers color variations based on yellow and blue bases so that more people can efficiently find colors that suit them.

◎ “W Guard” with special functional color and coating

Functional colors and coating technology using special dyes effectively block harmful UV rays and blue light, protecting your precious eyes.

◎ Improve your facial appearance with purple reflected light!

By changing the normally green reflected light to purple, you can create beautiful eyes and improve the appearance of your face. In addition, we added a coating that prevents dirt from sticking.

◎ “Hada Bijin” has the effect of increasing your attractiveness!

Tokai Optical Co., Ltd., which produces "brain science eyeglass lenses," and NTT Data Institute of Management Studies are conducting joint research.

When other people looked at people wearing six colors of ``hada bijin'', we measured their brains to see how attractive and suitable they felt.

This experiment is based on previous research in which people look at photos of people's faces and things and judge their attractiveness.

It is known that when an attractive face is viewed, the amplitude of a potential called an event-related potential becomes larger on the positive side after 350 milliseconds after the presentation of a stimulus compared to when an unattractive face is viewed. It is being

This is called late positive potential (LPP).

This time, we conducted a hypothetical experiment using "Hada Bijin," measured brain waves, and confirmed the difference in LPP.

As a result, brain waves indicating attractiveness were observed when wearing a "hada bijin" that matched a person's personal color, proving that other people see them as attractive and suitable for them. I did.

(From joint research with NTT Data Management Institute)

▼LENZ color
・Coral 10%F (full color)
・Brown topaz 10%F
・Amethyst purple 10%F
・Kunzite 10%F
・Indigolite 10%F
・Tanzanite 10%F
・Coral 2%5H (gradation)
・Brown topaz 25%H
・Amethyst purple 25%H
・Kunzite 25%H
・Indigolite 25%H
・Tanzanite 25%H

▼PRICE
・1.60 aspherical surface: 12,000 + tax
・1.70 aspherical surface: 15,000 + tax

You can choose a color coat that will make you look youthful and radiant from three yellow base colors and three blue base colors developed based on personal color theory.